tim bordner
General Sports Overlooked? Bordner Sees Mega Revenue
Bordner’s five moves, announced after 12 years with Learfield, are: launch an omnichannel loyalty program, deploy predictive analytics for sponsorship, create a cross-sport experience platform, host an annual Revenue Summit, and introduce VR meet-and-greets. These steps aim to catapult Mountain Hawks revenue beyond any traditional model, turning each fan